BUSINESS BRIEF
A technology-enabled modular furniture brand focused on providing high-quality, affordable solutions for modern Indian households. The company offers 300+ designs across categories like beds, coffee tables, sofas, and wardrobes, with 100% modular products manufactured in-house across a 2,00,000 sq ft state-of-the-art facility. Built on a robust distribution network of 400+ dealerships and 5 distribution partners, the business serves over 1 million customers, primarily targeting urban and semi-urban professionals and entrepreneurs seeking stylish, durable furniture that combines aesthetic appeal with practicality.
Key Metrics:
- Pioneer in completely knocked down furniture
- 400+ Dealerships
- 5 Distribution Partners
- 1 Million + Customers
- 300+ Designs
- Local Brand Presence in 10+ Markets
- Large Automated In-house Manufacturing Facility
Business Divisions
Business has 2 divisions - Manufacturing and Sales.
Products & Services
- Knocked Down Furniture - Beds, Side Tables, Etc
- Modular Kitchens & Wardrobes
- Interior Design Services
- Export Ready Quality
Additional Information
Available on request
Proposal
Industry
Consumer Product-manufacturing
Sub Industry
Furniture
Nature of Business
B2B, B2C
Sector
Manufacturing (Own Brand)
Reason for sell-off
Strategic Realignment or Pursuing New Opportunities
Location
India
Region
Northern
Open For Dilution
51-75 % (Majority)
Top Customer
Deal Size
INR 20 - 25 Cr
Justification
Ability to scale revenue to 36 Cr without additional capex Profitable business with regional brand recognition
Business Operation Information
Financial Information |
2024 (in INR Cr) | 2023 (in INR Cr) | 2022 (in INR Cr) |
|---|---|---|---|
Sales |
18 | 20 | 13 |
EBITDA |
|||
PAT |
