The company offers a wide range of organic and specialty rice varieties including Basmati Rice, Non-Basmati Rice, Specialty Rice, Industrial Rice. Additionally, the company is expanding into new product categories, including pulses, spices, millets, grains, and organic gourmet ready meals.

Infrastructure & Supply Chain
The company continuously optimizes its end-to-end supply chain to enhance efficiency while maintaining premium quality across:

• Sourcing (working closely with farmers)
• Packaging & Formulation (innovative and sustainable)
• Logistics & Manufacturing (efficient production & distribution)
• Replenishment & HR Development
• Waste Management & Sustainability Practices

Key Strengths & Market Position

• Pioneer & Largest Organic Company in India
• 100% long-term customer relationships
• Best-in-class organic team & industry expertise
• Certified Organic & Fair Trade Leader
• Strategically located projects for optimal organic farming
• Genuine organic production ensuring product integrity

Supply Chain & Operational Efficiency

To enhance efficiency and maintain high product quality, the company is focusing on:

• Sourcing: Strengthening relationships with farmers
• Packaging & Formulation: Ensuring sustainability and innovation
• Logistics & Manufacturing: Streamlining processes
• Replenishment & Waste Management: Reducing waste and improving resource utilization
• Human Resource Development: Training and skill-building

Products & Services

The company specializes in a diverse range of organic rice varieties, including:

• Basmati Rice (Traditional Tarori, Ranbir Type-3, 1121 White, 1121 Parboiled, Pusa White & Brown, Pusa Parboiled)
• Non-Basmati Rice (Sona Masuri, Long Grain White/Brown, Long Grain Parboiled)
• Specialty Rice (Red Rice, Black Rice)
• Industrial Rice (Organic Broken Rice)

Additionally, the company is expanding into new product categories, including pulses, spices, millets, grains, and organic gourmet ready meals.

It also offers custom packaging solutions to enhance brand visibility and customer experience. Packaging includes:

1. Pouches
2. Non woven bags
3. BOPP Bags
4. Jute bags
5. PP/ Vaccum bags
6. Jumbo PP Bags
7. Jar
8. Pallet skirts

Industry Food and Beverage	Sub Industry Food processing (flour, grains, cereals,oils)
Nature of Business B2B	Sector Agriculture & Allied
Reason for sell-off Strategic Realignment or Pursuing New Opportunities
Location India	Region Across India
Open For Dilution 100 % (Complete Buyout)	Top Customer Amul Trader Joe's Woolworths Migros Costco Kroger and more
Deal Size INR 120 - 140 Cr	Justification Based on market multiples

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