Deal Details

It is a 36 year old company specializing in the field of Stabilized & Coated Vitamins and Nutraceuticals having 250+ regular B2B customers.

• It has 40 k sq. feet. Modern state-of-the-art facility on a 3-acre land.
• The Facility has a warehouse, a manufacturing facility, a quality control facility, a quality assurance facility, a maintenance facility and an administration block.

Problem Statement:
Consumers today are health conscious and are looking for Foods, Beverages & Supplements that are healthy, natural and good in taste while consuming.
However, currently these foods are hard to find in the market as a bouquet of Food, Beverages and Supplements from a single source.

Solution:
Super Foods from ancient Ayurvedic science; backed by research & dispensed in modern format which is tasty to consume.

(Super foods are Nutrient-rich foods that are beneficial for health & wellbeing.
Compared to normal foods, superfoods have an exceptional nutrient density).

Business Opportunity:
The Indian Superfood industry is expected to be one of the fastest growing industries over the next 25 years.
This industry is expected to clock over Rs. 70,000 Crores in the next 5 years.

Key Highlights:

• Investment Made: INR 6 Crores till date on Product Development, Manufacturing & Marketing.
• Infrastructure: Appointed over 25 Distributors and over 100 people with a trendline of around 200+ people by end of the 3rd Quarter.
• Business Trends: Clocking Rs. 50 Lakhs currently with a Trendline of Rs. 5 Crores per month by April 2023

Projections:
Revenue (In INR Crores)
2023: 46.5
2024: 118.1
2025: 187.5