BUSINESS BRIEF
It is a direct-to-consumer brand operating in the children’s innerwear and apparel segment in India. The company designs and sells clothing for children aged 2 to 16 years, with an emphasis on comfort, functional design, and age-appropriate aesthetics. The products are developed using child-safe fabrics, and feedback from parents and pre-teens informs product iterations.
Business Snapshot:
- FY25 Revenue: INR 16.66 Crores
- Current Monthly Revenue: INR 3+ Crores
- Projected FY26 Revenue: INR 40 Crores
- Website Customers: 2,50,000+
- New Customers per Month: ~8,000
Products & Services
- Innerwear
- Bras and camisoles for pre-teen girls
- Skirts with built-in shorts
- Sports bras designed for younger age groups
Proposal
Industry
Textiles & Apparels
Sub Industry
Garments Manufacturing
Nature of Business
D2C
Sector
Manufacturing (Own Brand)
Location
India
Region
Western
Open For Dilution
16.6 %
Top Customer
Ask
INR 20 Cr
End use of fund
The company is seeking to raise ₹20 crore to support category expansion, enhance marketing and distribution efforts, invest in technology infrastructure, and strengthen team capacity to support scale-up.
Business Operation Information
Financial Information |
2024 (in INR Cr) | 2023 (in INR Cr) | 2022 (in INR Cr) |
|---|---|---|---|
Sales |
9 | 4.45 | N.D |
EBITDA |
|||
PAT |
N.D |